Tom WillsonLicensed Estate Agent, Auctioneer
Tom
Willson
Boroondara Sales Specialist
Tom Willson's journey with Marshall White began in 2015, when he walked through the doors for work experience and got his first experience of the standards and client focus that define the brand. That introduction became a career, and over the past decade Tom has built a strong presence across Hawthorn, Hawthorn East and Kew.
He started in property management, working his way up to Senior Property Manager. That grounding in landlord expectations and property performance still shapes the advice he gives clients today. Alongside it, he studied Property and Real Estate at Deakin University, pairing academic rigour with real market experience.
Tom has kept building on that foundation. A Diploma of Leadership and Management in 2021. A Novice Auctioneers Award finalist in 2023. His Licensed Estate Agent qualification in 2025, the same year he was named Salesperson of the Year (MWO).
What sets Tom apart is how he connects with buyers. He walks into a property already thinking about who it suits, then markets it to reach both the buyers he knows are ready and the new ones just entering the market. He speaks with buyers from his database daily, tracking their criteria and their readiness to act, which means momentum on a campaign often starts before the official milestones do.
Clients describe him as transparent, an excellent communicator and calm under pressure, someone fully immersed in the Boroondara market who they trust to manage a campaign properly.
A Scotch College old boy, Tom brings the same discipline to his work now that he did on the school grounds. Outside real estate, he's usually found exploring Melbourne's food scene, at Lake Eildon over summer, or taking in the atmosphere at the Australian Open and AFL matches.
In Conversation with Tom
Who is Tom Willson?
Tom Willson is a Boroondara sales specialist with extensive experience selling residential property throughout Hawthorn, Hawthorn East and Kew. As part of the Marshall White Boroondara team, he combines strong local market knowledge with a proactive approach to buyer engagement, tailored campaign strategies and a commitment to achieving outstanding results for his clients.
What experience does Tom bring to a campaign?
Tom combines local market knowledge with experience in property management and residential sales. His understanding of buyer behaviour, targeted marketing and skilled negotiation helps build campaign momentum and achieve strong results.
Which suburbs does Tom work across?
Tom works primarily throughout Hawthorn, Hawthorn East and Kew, although he regularly assists clients across surrounding Boroondara suburbs.
What makes Tom different from other agents?
Tom stands out for his proactive approach to buyers, clear communication and attention to detail. He takes the time to understand each client's goals, keeping sellers informed and engaged throughout the campaign.
Has Tom received recognition for his work?
Yes. Tom was recognised as Salesperson of the Year 2025 (MWO), reflecting both strong results and consistent client service.
How does Tom approach the sale of a home?
Tom tailors each campaign to the property and the seller’s goals, combining considered marketing with proactive buyer engagement to generate interest and maximise the sale outcome.
What is Tom’s greatest strength during a campaign?
Tom’s ability to engage buyers and build trust early in the process often proves critical. By clearly communicating the strengths of a property and understanding buyer motivations, he is able to convert interest into meaningful competition.
How does Tom generate buyer competition?
Tom maintains an active network of qualified buyers and communicates with them daily. Through targeted follow up, private inspections and ongoing engagement, he ensures genuine buyers remain connected and ready to act when the right opportunity arises.
Does Tom handle off market opportunities?
Yes. Through his strong buyer relationships and internal Marshall White network, Tom regularly facilitates discreet off market introductions where appropriate.
What support structure sits behind Tom?
Tom is backed by Marshall White’s Boroondara team, including dedicated administration and marketing support to ensure each campaign runs smoothly, from preparation through to settlement.
How does Tom assist buyers?
Tom works closely with buyers searching within Boroondara, helping them understand local market conditions and identify opportunities that align with their goals.
Do buyers gain access to opportunities before they are publicly listed?
Through Marshall White’s Pre-Release platform and Tom’s direct buyer engagement, qualified buyers can often gain early insight into properties before they are widely marketed.
Why do buyers choose Boroondara?
Boroondara remains one of Melbourne’s most sought after areas due to its established streetscapes, proximity to the CBD, strong schooling options and long term lifestyle appeal.
How does Tom stay across market movements?
Tom is in daily contact with active buyers and closely tracks local sales activity. This direct engagement allows him to provide advice that reflects current buyer sentiment rather than relying purely on historical data.
When is the right time to sell?
Timing depends on several factors including preparation, buyer demand and current stock levels. Tom works closely with clients to assess these elements and recommend the most effective strategy.
What do clients appreciate most about working with Tom?
Clients value Tom’s transparency, responsiveness and his commitment to keeping them informed throughout the entire process. His structured approach provides clarity and confidence during what can often be a significant decision.
How do clients stay connected with Tom?
Clients can follow Tom’s market activity and insights through his Instagram and TikTok platforms.
Does Tom stay involved after the sale?
Yes. Tom places great importance on long term relationships and continues to stay connected with many of his clients well beyond settlement.
Knowledge is powerful
At Marshall White, our unrivalled experience and specialist local knowledge achieve consistently exceptional results. Our commitment to excellence in prestige property is evident in every tailored strategy and successful outcome.