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 In Lifestyle

The Benefits of Hiring Professional Stylists when Selling your Home

Engaging the services of professional property stylists can help achieve the best sale outcomes…

Property styling applies design and presentation techniques to a residence. This increases the potential of attracting a number of qualified buyers, ultimately providing a quicker, more lucrative sale.

Having styled over 1,200 premium properties across Melbourne, The Real Estate Stylists are well-versed in the art of styling a property for sale.

‘Engaging a stylist as soon as the decision is made to sell will ease the pressure of the entire process and give clarity on costs from inception,’ says Sara Chamberlain from The Real Estate Stylist.

It is only natural for sellers to hold great sentimental value for their home and it can be challenging to disconnect and view the property objectively. An interior filled with family heirlooms and personalised décor may not evoke the same emotional response from a prospective buyer as it does from the homeowner. Engaging the services of professional property stylists can help achieve the best sale outcomes.

Utilising expert knowledge, a stylist can enhance a luxurious residence through the objective placement of furnishings, suggest decorative improvements and draw attention to a property’s most desirable aspects or selling features.

“Engaging a stylist as soon as the decision is made to sell will ease the pressure of the entire process and give clarity on costs from inception,”

With such importance on digital marketing and creating lasting first impressions, the positive impact of professional styling extends beyond the physical inspection of a property.

‘In this competitive Melbourne market, your property needs to be different and the right styling can create that difference. It is a ripple effect that carries through the entire sale campaign from photography to marketing right through to the open days and final auction,’ says Sara. ‘You only sell that property once so the best advice we can provide is to put your best foot forward and reap the rewards at the other end.’

For more information or advice of stylists contact our Marshall White Sales Team for assistance. For more information contact us on (03) 9822 9999.

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